Sex tech has its foot in the door, but it's only the beginning.

Ti Chang, co-founder of Crave, said the company has been around for nearly 10 years. It was rejected from exhibiting at CES in 2016 and didn't try returning to CES until 2020.

She hopes that the CTA decides to bring sex tech back next year and to recognize that it's advancing the conversation about women's pleasure.

In an email, the CTA said it would follow its "standard policies and procedures following this year's show to determine next steps."